• Dubai’s home-grown hospitality brand highlights the importance of experiential travel for both leisure and MICE travellers during ATM from 24-27 April at stand HC0400

JA Resorts & Hotels, the Dubai-based international hospitality company, is in the spotlight this Arabian Travel Market (ATM) with a focus on experiential travel at the forefront of their hospitality brand.

Bringing a unique blend of heartfelt hospitality, JA Resorts & Hotels looks to enrich different traveller groups’ experiences through different offerings as they look to bring a fresher look.

David Thomson, Chief Operating Officer of JA Resorts & Hotels, said:  “Now more than ever, travellers are looking to expand on their experience. Travelling is now more about an immersive style of tourism, where different aspects of local life – culture, history, nature, wellness and spas, shopping, entertainment, etc. – are presented for each individual. All our properties bring unique and diverse experiences while complimenting the surrounding cultural traditions.”

“Our presence at ATM is the perfect opportunity to highlight our strong and growing portfolio, whilst also deepening our relationships with our valued partners. We are looking forward to building on our strong position in the hospitality market and staying committed to enriching our guests’ experiences.”

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