- Reimagined retro timepieces for a contemporary folk hero look
Swiss watchmaker Rado is continuing its retro revival with the relaunch of its vintage Captain Cook collection. A reinterpretation of a Rado watch collection from the 1960s, the new HyperChrome Captain Cook family offers a trio of timekeepers for men and women who want to pull off a hip casual look with style and whimsy.
The collection is named after 18th century British explorer Captain James Cook, who charted thousands of miles of hitherto unexplored coastline in the Pacific, bringing with him a wide-ranging, mostly self-taught knowledge of cartography, anthropology and astronomy.
As a brand also known for its pioneering spirit and groundbreaking achievements, Rado is pleased to unveil this reimagined retro collection of sporty automatic timepieces that bear Captain Cook’s name.