Enova’s sustainable, cost-effective technology keeps Middle East leisure attractions cool in summertime

  • Firm delivers more efficient safety, cooling and energy management solutions in the Gulf and North Africa, in line with its ‘Sustaining Your Growth’ directive

Enova, the regional leader in integrated energy and multi-technical services, is keeping the Middle East’s top leisure and entertainment attractions chilled and cost-effective as temperatures soar.

Meeting the energy efficiency and facilities management needs of more than 30 leisure and entertainment customers in the region, its clients include Wahooo! Waterpark Bahrain, SEGA Republic, Magic Planet and multiplex chains VOX and Reel Cinemas, as well as indoor ski attractions Ski Dubai and Ski Egypt, ensuring they manage energy and cooling more efficiently than comparable attractions.

“Customer service and satisfaction are hallmarks of Enova’s approach to business. The peak season for the region’s leisure sector is summertime, and Enova is focused on enabling our customers across the Middle East to deliver the safest and healthiest environments in the most sustainable way,” said Anne Le Guennec, CEO of Enova.

Le Guennec added: “From new attractions such as Ski Egypt to established favourites such as Dubai Mall Ice Rink, as well as cinemas, aquariums and indoor theme parks, we are delivering industry best practice in sustainable energy management and onsite safety. This facilitates the continued growth of the Middle East’s leisure destinations as both the public and private sectors invest in entertainment as part of wider tourism strategies.”

Enova has identified sustainability and health & safety as two of the most critical factors to the sector’s success in the region. The company’s commitment to sustainable growth, in line with its recent directive, includes advising entertainment providers on how to optimise the health & safety aspects of their assets in searing climates and improve operational efficiency while cutting energy costs.

A report by PwC – The UAE’s Transformation into a World-class Leisure & Entertainment Destination – highlighted the critical demand for creative solutions to help leisure attractions to open year-round and thus optimise yields. Creative solutions such as air-conditioned indoor queuing zones will help the country attract an estimated 30 million visitors by 2021, it revealed.

During a visit to Dubai in February, Andreas Andersen, the first vice chairman of the IAAPA (International Association of Amusement Parks and Attractions), said sustainability was vital to the long-term success of the Middle East’s leisure industry.

Enova’s most recent regional success story in the sector is Ski Egypt, which is benefiting from the company’s decade-long expertise in maintaining energy efficiency at Ski Dubai. Ski Egypt, the only indoor ski destination in Africa, is cooled to a consistent -2 degrees and has the capacity to create fresh powder all day using indoor snow guns. Special airlocks and cooling processes reduce energy consumption.

Le Guennec added: “Enova has more than 10 years of experience in cooling and maintaining indoor leisure attractions, and is focusing on optimising the region’s growing number of indoor theme parks through innovation and expertise. We agree with the industry’s thought leaders that safety and sustainability are vital to long-term success, and continue to share our know-how with the Middle East’s leisure & entertainment vision.”