- Careem introduces lower rates for Careem Kids to allow more parents to opt for a private car with a child car seat and hints at roll out of service into Abu Dhabi next month
Careem, the Dubai-based private ride-hailing app has committed to lower pricing for their Kids service which provides a universal child car seat in every car.
Launched in 2014, Careem Kids offers parents the security of having a pre-installed child car seat, suitable for infants up to 30 kilos and a driver who is trained on how to alter the settings according to the child’s age. The new pricing comes into play today and is aimed at opening up the service to more families so that they can make the safest choice when choosing to book a private car to get around with young children. The average ride using Careem Kids will fall by approximately 10-15% from previous pricing and will be applicable to both instant and scheduled bookings. Currently the Kids offering is available in Dubai only, but there are plans to introduce the service in Abu Dhabi to help cater for families living and visiting the capital.
The Kids service is typically used by families travelling to and from Dubai airport as well as for school runs where a nanny might accompany a child under 12 years.
Bassel Al Nahlaoui, Vice President of Business Development and Government Relations for Careem, UAE comments: “Careem Kids is a cherished product for us- it was built from an organic demand we saw when we first started Careem with parents asking us to provide child car seats to keep their children safe. We introduced a dedicated fleet to bring them a standardised service – with car seats that are professionally cleaned every month and with Captains who are trained on how to take care of the most precious passengers out there, our children. It’s great to see the commitment from the government on a federal level to get more kids in car seats and we are more than happy to be able to facilitate this in any way we can.”
To book a Careem Kids car, customers need to download the Careem app and select “Careem Kids” as their preferred car type. Fares can be booked for immediate bookings or for a set time and can be settled via a linked credit card or in cash. As with all Careem trips, customers can track their ride- before it arrives, and whilst the journey is taking place, particularly important for parents sending their children to and from school with a nanny.